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At a SITE Crystal Awards luncheon held in New Delhi, India on 24th October, the Australian-based IGA International Retailer Tour, operated by Dragonfly Africa, was chosen as a 2015 Worldwide Site Crystal Award winner in the category “Excellence in Incentive Travel – Africa/Middle East”. Dragonfly Africa worked hand-in-hand with Directions Conference & Incentive Management Australia to produce this award-winning programme.


Clinton Els, Director: Operations collecting our award (third from left)

The SITE Crystal Awards are known as the “Oscars” of the Incentive Travel Industry and serve to honour top professionals and programmes that recognize the power of connecting motivational experiences to solid business results. As the business climate and traditional “way of doing business” have evolved over the past years, so have the criteria and standards for motivational events.

This accolade is very special to us for a number of reasons:

To start with, this is the first time a programme, operated in East Africa has won a SITE Crystal Award. It is rather poignant, considering the huge challenges this special region of Africa has had to face in the past few years. This award reinforces our belief that the East African countries – Tanzania, including Zanzibar, and Rwanda are finally being recognized as true stand-alone incentive destinations. We would like to add that this would not have been possible without the extraordinary support of all the local suppliers – hotels, charter companies, transport providers, guides and the general staff who welcomed the delegates with wide smiles wherever they travelled.

It is also our third consecutive SITE Crystal Award win, a great achievement in itself, thanks to a dedicated and inspirational team. It is however more than just a win for the Dragonfly Africa Group, but a win for the whole region. To consistently produce award-winning events, as we have shown is possible, requires the whole MICE industry in Southern and East Africa to collectively deliver world-class service.

In addition, The Dragonfly Africa Group, comprising Dragonfly Africa and Green Route Africa, we have now been associated with a total of 10 Crystal Awards between the two companies – the most SITE Crystal awards of any travel business in Africa.

1995: Sphinx UK – Trip Delivery – Green Route

1996: Thermo King USA – Best Trip Delivery – Dragonfly Africa

1998: Allied Signal USA – Most Creative Use of Incentive Travel – Dragonfly Africa

2001: IBM USA – Trip Delivery – Green Route

2006: BMW North America Grand Travel Award Dinner – Most Outstanding Catered Event at an Incentive Program – Dragonfly Africa

2009: Securian Financial Group USA – Outstanding Sustainable Motivational Experience – Dragonfly Africa

2011: Fuji Xerox Australia – Best Destination based Experiential Travel Program – Dragonfly Africa

2013: AIMIA & Microsoft EMEA Club 2012 – Most Impactful Effort toward Corporate Social Responsibility as part of an Incentive Program – Dragonfly Africa

2014: Genband USA President’s Circle – Most Impactful Effort toward Corporate Social Responsibility as part of an Incentive Program – Dragonfly Africa

2015: Metcash Food & Grocery – Excellence in Incentive Travel – Africa/Middle East – Dragonfly Africa

SITE (Society of Incentive Travel Executives) is a global network of meetings and event professionals dedicated to delivering business results. The highest levels of workplace performance are reached by individuals and teams that are highly motivated. Motivational experiences are a powerful business tool to reward and unlock human potential to achieve corporate objectives. SITE is the only global authority connecting motivational experiences with business results and serves as the source of expertise, knowledge and personal connections that will catapult and sustain professional growth, and help build the value of extraordinary motivational experiences worldwide.

This hugely prestigious award was accepted on behalf of Dragonfly Africa by Clinton Els, Director: Operations.

“Dragonfly Africa is very proud to be associated with the SITE organization and thank all involved for honouring and recognising our expertise and creativity in this specialised sector of business motivation”. Rupert Jeffries, Executive Chairman

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Dragonfly Africa awarded ATOL Licence

atol_logoWe would like to take this opportunity to advise that Dragonfly Africa has been awarded an ATOL license and consequently can safely offer ATOL-protected, flight-inclusive travel packages.

Our ATOL number is 10995 and we will of course supply you with an ATOL Certificate on payment as we are required to do.

Dragonfly Africa is one of the leading Destination Management Companies in Southern and East Africa. We have been involved in providing a wide range of services across a broad spectrum of tourism for over 30 years.  With offices in Johannesburg, Cape Town and Nairobi, we operate across 10 countries – South Africa, Botswana, Zambia, Zimbabwe, Mozambique, Namibia, Kenya, Tanzania, Rwanda and Uganda.

We have a dedicated UK brochure for Travel Agents designed for easy reference, with space on the back for you to add your contact details (we do not show our own). Our Dragonfly Africa Platinum Club provides a range of wonderful benefits for your clients, staying at select properties.

We would very much like to do business with you.  Here are some other reasons why you may like to consider us.

  1. As mentioned, Dragonfly Africa is a DMC. We are also MICE specialists and we have a Leisure division, which gives us huge bulk buying power.
  2. Your contacts here will be born and bred South Africans working out of Dragonfly’s Jo’burg and Cape Town offices. They are true industry experts in their own geographic area.  They will work UK friendly office hours.
  3. Every Dragonfly Africa client will be met at either Jo’burg or Cape Town Airports upon arrival from the UK by one of our representatives who will introduce themselves as your client’s contact while they are here.  This representative will also personally hand them all relevant documentation.
  4. Every client whose booking is worth £3,500.00 per person or more, will be met at the door of the aircraft by a Representative from a Company we work with, that has priority clearance at Jo’burg and Cape Town Airports.  This Representative will escort your clients and fast-track them through, linking them up with our own Representative in the arrivals area.
  5. We will contact your clients during their stay just to check that everything is as it should be and will report back to you.
    1. Provisional bookings will be held for two weeks as a default position and all availability will be checked before prices are given.  Prices will be held firm if bookings are confirmed within that time.


To request a quotation for travel to any of our destinations please contact Nicole Steyn at, call us on 0800 011 2340 or +27 (0) 11 219 5600

or visit our website

Conservation efforts in Africa

It is with a heavy heart that we learnt about the unlawful hunting of Cecil the Zimbabwean lion. One positive side to this tragic story is that it has gained worldwide coverage for conservation efforts in Southern Africa.

Dragonfly Africa has for many years been actively involved in conservation in Southern Africa through conservation tourism and our non-profit organisation – Green Tribe.

If clients would like to get involved in conservation efforts while in the country there are numerous projects they can join in. This can be run as a group or individual activity.

Wildlife conservation safaris offer wonderful, hands-on conservation opportunities for guests. These safaris fund essential work (blood tests, for example, or the removal of a radio collar, insertion of transmitters into rhino horns, or a dozen other tasks that are costly but necessary for conservation work). In return, guests are privy to a behind-the-scenes experience. This makes wildlife conservation safaris a win-win for all. In the past we have been involved mostly with rhinos but there are also projects involving lions, leopard and elephants in various locations around the country.

There are several rehabilitation centers in South Africa that are working hard to conserve endangered animal species. In the Kruger area you will find the Hoedspruit Endangered Species Centre, specializing in cheetah rehabilitation. At Shamwari Private Game Reserve in the Eastern Cape you will find the Shamwari Wildlife Rehabilitation Centre, whose express aim is to rehabilitate and return all animals back into the wild. A visit to these centers contributes to the rehabilitation and research of these animals.

In Uganda and Rwanda we have the life-changing Gorilla Trekking experience to see the critically endangered African Mountain Gorillas. The World Wildlife Fund reports that there are only 880 individual mountain gorillas left in the world today. While it is considered a tourist activity, it is helping conserve these gentle giants through direct funding and the protection and awareness it affords them. By contributing to community upliftment in poverty-stricken areas, tourism offers employment and economic benefits that create positive spin-offs for gorilla conservation. As local people benefit from gorilla tourism and learn more about these primates, their relationship with the great apes shifts.

Human-wildlife conflict is reduced when people understand the gorillas better and have a vested interest in the well-being of the species. The gorillas are increasingly seen as income-generating resources that are valuable as long-term tourist attractions.



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Dragonfly Africa Platinum Club Benefits

Platinum Club Overview 16 Feb 15

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